QUESTION
For you, who is the most effective celebrity endorser today? Tell me why.
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ReplyDeleteI'd pick Sharon Cuneta. She's been in countless commercials featuring a wide range of products. I see her as the most effective because she's one of the trusted endorsers in the celebrity industry that has a well established reputation. She's charming and she has this universal appeal and a lot of homemakers, which represent the biggest population of product buyers, can relate to her. Her iconic status in show business gives her an edge when it comes to influencing the buying decision of product consumers.
ReplyDeleteWell, the first person that comes to my mind if we're talking about the most effective celebrity endorser will definitely be the Megastar, Ms. Sharon Cuneta hands down!
ReplyDeleteShe's been the favorite of all the consumer goods major players ever since. From McDonald's, to Nestle Ice cream to Lucky Me. Nothing beats it when you see the celebrity actually eating the product. Ms.Sharon Cuneta is absolutely effective when she does that!
Email: khrish1207@yahoo.com
Papa P (Polo Pascual) pa din, with his good physique and standing in life, who wouldn't wanna adore him?
ReplyDeleteSomeone I personally like as an actress and someone who is believable and realistic as an endorser is JUDAY. She is a bankable actress and at the same time also a sought-after endorser. A lot of the products she endorses lay claim to their brand name, and stand by their brands' efficacy and quality. Even though Juday's influence may not sway your vote [pun hehe], product-wise, Judee Ann Santos lends product recall to full effect.
ReplyDeletetorque beverly
iamtorque15 at gmail dot com
Hi Mr. Blind Item,
ReplyDeleteDefinitely Kim Chiu and Anne Curtis! I should have pick just one but they both cater to their own market. Kim for the teen, cute, high school stuff and Anne for the more sophisticated side. Besides, they're both beautiful and captivating that you'll gonna watch and notice their print ads or commercials.
hello [at] justinebiance [dot] com
For me it's Carmina Villaroel and family (Zoren Legaspi and their twins). No wonder theu are the most in demand celebrity endorser because of their charm as a family, a symbol of a happy family.=D
ReplyDeleteesvi_honey@yahoo.com
kc concepcion. aside from the fact that she's the mega daughter, she has proven to many that she can make a name for herself with her charm and talent. her moves, face and diction make ladies and most male admire her. i remember her bayo endorsement which was a sure hit, and her billboards were really a sight to behold.
ReplyDeleteberlin domingo, msbolin@hotmail.com
Sarah Geronimo. Her youthful attitude has made her one of the best celebrity endorsers ever. Most of the products she endorse tap every consumer in the market. Her Filipina beauty has won charms of millions and advertisers alike.
ReplyDeleteoh my email addy is fedoran at theblackfedorablog dot com
ReplyDeleteWho can resist when the people's champ Manny Pacquiao speaks? His mere name commands attention and his facade and moves rivet you to the medium he's on - tv, print, radio, web - you name it, and you're bound to be a convert. Manny may not have been a chart-topping blockbuster hit in terms of tv series and movie hits, (he does rake in some), but his once-in-a-lifetime feat as a sports hero, a self-made achiever and relentless learner and now, as a public-serving official, brings more than credibility, appeal and character to his stamp of approval that, do I dare say, generates an equivalence to almost cult-like following? Or maybe just that strong and inherent Filipino pride? No matter, and perhaps whatever, I'm sold.
ReplyDeleteEcra Mil
hidburn@gmail.com.remove.this.pls
For me the most reliable celebrity endorser would be Aga Mulach. True that his endorsements are few, but i believe that is because he really make it a point to study the services and use the products that advertisers are presenting to him.
ReplyDeleteI think Kris Aquino is a very effective celebrity endorser. She is a natural in convincing people, and with her discriminating taste, the products she endorses are truly worth your money. Even if I'm not a big fan of hers, I think having her as an endorser would up the sales of any company.
ReplyDeletehelenblas(at)yahoo(dot)com
MBI please count me in...
ReplyDeleteI trust moms who endorse products that they approve for their babies. As a mom myself, I listen to my pediatrician and weigh the endorsement of celebrity moms, particularly Tintin Bersola. She gained following during her news anchor stint, partly her hosting stint as well. Her hands-on parenting with hubby is a great sign that she scrutinizes products she endorses. Jermae, hjermae(at)gmail dot com
In my opinion, Ms. Angel Locsin is the most effective celebrity endorser. Besides being a hundred percent reliable, she can endorse a wide range of products whether it be for the girly girly, lady toughy or even for testosteroned. Head & Shoulders, Century Tuna, Folded & Hung and Timex are just a few of the products she endorses, which obviously are topnotchers in the market. Moreover, she can also endorse products for both young and old, making her a versatile endorser.
ReplyDeleteEmail: taz22lanie@yahoo.com
The most effective celebrity endorser is Piolo Pascual. His mere presence with a product guarantees the credibility of the company he represents and whatever he endorses ensures its marketability. He's a decent guy and his clean image appeals to all kind of people. He's also multi-faceted as an actor and has diverse interests and activities. Companies see that as a sign that he can fit into many roles. The fact that companies sought him as an endorser regardless that he has less movie projects and just makes TV appearances is proof of his immense starpower. It's as if whenever Piolo's image is into a product, it will be ingrained in the psyche of the people the message that: "If Piolo's there, it must be good."
ReplyDeleteneziramscravitz@yahoo.com
kc concepcion. aside from the fact that she's the mega daughter, she has proven to many that she can make a name for herself with her charm and talent. her moves, face and diction make ladies and most male admire her. i remember her bayo endorsement which was a sure hit, and her billboards were really a sight to behold.
ReplyDeleteberlin domingo, berlinmaynigo@yahoo.com
Bitoy or Michael V is my kind of celebrity endorser. From his humble beginnings, he has shown that with perseverance and hard work, one can enjoy prosperity. And best of all, even though he is known as a comical comedian-of-all-trades, this persona shifts to the serious thought-provoking advisor. Bitoy means business when he's endorsing a product - he makes it his business that a product's target market, and his own followers, can bank on a product that he also trusts. And best of all, Bitoy serves with a smile. Endearing, reliable and loyal, Bitoy inspires the same in us, his viewers and followers.
ReplyDeleterlyn six8 is at rlyn68..at..gmail..dot..com
For me,the most effective celebrity endorser today is Ms. Kris Aquino. Coincidentally, companies from left to right were still very much interested in wanting her to sign up with them. She really has the guts to convince people all over the Philippines. Ms. Kris Aquino has a complete package of talent, She is beautiful of course, she is a mom, she knows how to talk people. Many people believe that Ms. Kris Aquino was convincing people and making them believe that the product into her in is effective. Despite her rocky marriage and during the times of her other scandals, endorses never left her side.
ReplyDeletehazhench@yahoo.com
pahabol to join MBI.
ReplyDeletei believe in the power of persuasion of heart evangelista. she's remained her darling self despite network changes, her ultimate weapon is her charm and her happy-go-lucky ways that's still grounded.
daea-roble
daeaSR gmail com
For me it's Enchong and Erich. They look good together and they have a perfect on-screen chemistry.
ReplyDeletehidburn wins!
ReplyDeleteCONGRATULATIONS. :-)